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REVENUE
Combining information technology, e-commerce, and tactical business processes, our dedicated team of revenue managers fanatically maximizes revenue, profitability, and market share for each and every room in our hotels and resorts. This data driven process, along with channel manipulation, gives us the opportunity to drive occupancy and average daily rate together to realize full profitability potential. Our sophisticated approach allows us to work seamlessly with our Sales & Marketing team to not only predict demand, but to also influence it.
Rate / Yield
Management
- Revenue Management System Optimization and Interfacing; Duetto, IDeaS, Infor, Rainmaker
- Rolling 52 Week Transient Rate Management; Maintaining parity across all channels to allow guests bookings 350 days in advance
- Rolling 100 Week Group Rate Management; Allow group blocks the ability to secure reservations 700 days in advance
- Room Type Rate Optimization; Maximizes revenue opportunities down to the individual room level
- Business Mix Analysis – managing segments and channel distribution to realize full ADR potential and ideal length of stay patterns
- Historical and Future Pace Review – deep dive in historical data and predicting future demand
- Group Strategy Analysis – full displacement analysis on all group business
Daily / Weekly
Reporting
- Rolling 12 Month Pace Report (Weekly and Daily); looking forward and backward
- Rolling 12 Month Market Segmentation – identifying market and sub-segment booking trends
- Daily Competitive Set Pricing Information
- Daily E-Mail Review of Pace & Pricing; daily check points ensuring full strategy inclusion
- Pricing Structure Review – channel and discount management
- Minimum Weekly Property Meeting with Dedicated Revenue Manager with immediate access to the full revenue management team at all times
- Smith Travel Research (STR) Analysis – in depth look at competitors and market trends to capitalize on market share
- Competitive Intelligence targeting detail
OTA Channel
Management
- AIRBNB/VRBO Optimization – utilizing partner agreements and content management to reach full potential
- Enhanced OTA Advertising – campaign and ad management
- Opaque Strategy Review – price optimization for full channel utilization
- Multi-System Data Integration – managing each system to its full potential
- ROI Tracking & Cost Analysis – determining when and where each property maximizes their return on investment
RevMax
Meetings
- Minimum Weekly Meeting with Dedicated Revenue Manager
- Pricing Optimization and Recommendations
- Business Mix Analysis
- Historical and Future Pace Review
- Group Strategy Analysis
Management
Services
We’d love to speak with you. Call us at (843) 282-7359 or fill out this brief form and a representative will be excited to discuss what Brittain Resorts & Hotels can accomplish for you.
